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Shante Broadus & Snoop Dogg Launch The Broadus Collection



Shante Broadus

Shante Broadus: Snoop D.O and his family have now moved on from music and are focusing on “securing” the bag, to use an African-American expression. They will generate multiple revenue streams to ensure future generations’ financial security. Read on to know more about Shante Broadus.

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Shante Broadus

Shante Broadus

Snoop worries about money even when he gets big and small cinema roles. The “Young, Wild, and Free” singer appears in Corona, General Insurance, Tostitos, Dunkin’ Doughnuts, and Tostitos advertisements.

Martha Stewart and Dunkin’ Donuts joined him. Many of his supporters on social media mock how ubiquitous he is now. Snoop is a wealthy businessman and musician.

He’s as passionate about business and investing as he was on TV. Snoop’s portfolio includes Broadus Foods, Snoopify, a mobile photo-editing app,, and Snoopy’s Clothing Store.


He co-created “Doggyland” with October London and Claude Brooks. He just released Indoggo Gin and authored “Gin and Juice.” Snoop founded Leafs by Snoop. He invested in Original Foods because he loves plants.

It’s Casa Verde Capital. He invested in Reddit and co-founded GGL with Merry Jane. Afrotech says he bought real land and explored the Metaverse. He invested in Bitcoin, digital real estate, and NFTs.

Co-owns Snoopdaelic Films and Doggystyle Records. Snoop bought Death Row Records, establishing his music career. He backs Boss Lady Entertainment’s Shante Broadus. Cori Broadus and Snoop debuted a family business. Cori’s Lupus diagnosis inspired the Broadus Collection.

“I had Lupus at age 6.” Organs fight each other in an autoimmune illness. Everything caused my hair loss. My mom brought home several scarves. Scarves helped me forget my problem. So came the idea. Cori promoted the line at Santa Monica’s Chateau Beauty Bar. Her brother Cordell is co-owner.

Snoop wants to educate others how to monetize their brand using his family as an example

Snoop, in an interview with Essence, stated that Cori’s family showed unity and support by wearing too many scarves. Then, he experienced an epiphany.


“We are wearing all these scarves without any names. He explains that we are simply buying tons upon tons upon tons of them. “Because our family is a business, we had to figure out how to make this a company. The family’s inquiry inspired Annie International, their partner, to create six scarves in different sizes and colors.

It is important to diversify your portfolio and take your IP across platforms. He says that when you build a brand, it is important to treat it as a legacy. He also stated “I want to be an example to the next generation about how to protect intellectual property and brands, cross-promote them, make it work on multiple platforms, keep it running, and how to keep it operational at all times.”

W Magazine reports that Snoop hired his wife of 23-years as his manager to oversee his numerous businesses. Snoop’s financial stability is undoubtedly dependent on his entrepreneurial skills, but it also allowed him to empower his family.

Shante said entrepreneurship taught her how to maintain the family

Snoop shares why he is so determined to create wealth. “My entire goal in earning money was to make a difference. I have always been able stretch a dollar in many ways to benefit my family, friends, community.

This is our whole purpose: to defend our heritage. We’re also developing new methods for financial literacy so that people can do the same thing we did. They don’t need to go through the same process as me in order to figure it out.